Swap and redesign with Fashion Reloaded at Direktorenhaus - 23 September


/ featuring the Ilikemystyle.net Pop-Up Fan Store

Thursday 23.09.2010, 15.00
Workshop & Swap 15.00 – 20.00
Discussion "New Ways of Fashion and Trend Manufacturing" 19.00 – 20.00
Direktorenhaus, am Krögel 2, Berlin, U Jannowitzbrücke

On September 23rd 2010 Direktorenhaus and Fashion Reloaded invite you to question the potential of your forgotten clothes by bringing them to swap and reload!
Once swapped, the garments can be redesigned and restyled at the fully equipped workshop. We provide materials, tools, sewing machines, practical assistance and an inspiring upcycling environment.

Join this workshop which not only changes the garments but also the perception of anyone who dares to swap and reload!

Fashion Reloaded also features Ilikemystylethe world’s first entirely user generated fashion magazine, with their pop-up fan store!
The store will present "fan" merchandise utterly dialectically: a store filled with T-shirts, magazines, nail polish which will fascinate both the generators and consumers of Ilikemystyle. In addition the store will host an impromptu photo booth to snap your newly Fashion Reloaded outfit, user generated video footage, recycled T-shirts and of course the magazine itself.

Open Culture and Fashion: New Ways of Fashion and Trend Manufacturing.
A Moderated Panel Discussion

Direktorenhaus are delighted to welcome Dr Oliver Vodeb from Openwear a
meta-fashion label based on open source philosophy, Cecilia Palmer and Sophie Bayerlein designers and co-initiators of Fashion Reloaded, and Adriano Sack co-founder and Editor-in-Chief of Ilikemystyle. The discussion will be moderated by free culture and open design advocate Andrea Goetzke.